Martin Lambie-Nairn is the creator of globally famous brand identities for Channel 4 and the BBC. He is was an extremely nice man. Here he is talking about his career and approach to brand management and the importance of understanding, being different consistency.
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Saul Bass Invents Branding
Saul Bass was one of the giants of graphic design and of course motion picture title design.
Here’s a link to an interesting film he produced for the Bell Systems logo, which pretty much invents what people now call branding.
Michael Wolff on Brinksmanship
Here’s a talk by branding design legend Michael Wolff on the role of brinksmanship in pitching.
